PRODUCT INFORMATION

Professional ink, does not include the developer liquid, which can be purchased separately, which you can find here: developers . 

What it offers: Give yourself the gift of irresistibly beautiful hair with Joico LumiShine hair dyes. It's a creamy hair dye that comes in luscious reds, browns, blondes, purples, and more!

What you know: When used together with a quality emulsion, this hair dye gives a long-lasting, shining result. It penetrates into the hair fiber, being incorporated into the pigment molecules. ArgiPlex formula is made with enriched technology that reduces hair breakage during coloring.

What else you need to know: You can achieve UP TO 100% fall coverage with just one application. As a bonus, LumiShine has a light, fresh scent that makes the coloring process as pleasant as possible.

The future of hair dye just got a lot brighter! Thanks to Joico's new LumiShine ™ Repair + Permanent Crème and Demi-Permanent Liquid Color, 100% replenished and strengthened color with twice the shine. Whether your client wants a completely new look or simply wants to refresh or get rid of gray hair, LumiShine ™ is the perfect palette to achieve any hair color you desire, regardless of hair type or condition. Joico LumiShine uses breakthrough ArgiPlex Technology to transform hair from the inside out, delivering stunning shine, longevity and overall healthier hair - guaranteed!

A pre-mixed permanent cream and demi-permanent liquid system, LumiShine™ offers first-time stylists and busy master stylists an easy color solution for all salon services. With an easy-to-use 1:1 mixing ratio, this line of Gentle formulas delivers instant healthy results in a three-step color service. These full-spectrum shades are blendable and deliver ultimate, long-lasting results.

This 'soft-fresh scent' technology neutralizes airborne ammonia and replaces it with soothing notes of bergamot, iris and sandalwood, while exclusive ArgiPlex technology exceptionally repairs hair damage and delivers exceptional longevity, vibrancy and shine like no other. 

LUMISHINE ™ REPAIR + Permanent cream hair color - A Gentle color system with reduced ammonia content, in 52 shades, from level 1 to high lift. Guarantees healthy-looking, reliable results with the LumiShine ™ Crème Developers blend.

• 2X brighter hair
• Reduced hair damage
• Provides exceptional longevity and vibrant color
• 100% ancestral coverage
• 100% replenished and strengthened hair
• Nourishes and protects hair, retains moisture, softness and shine
• Makes hair 2x softer
• Optimum viscosity for dripless bowl + brush or bottle application